First, guest lecturer Aaron Mirck captivated the audience, discussing how to increase productivity despite the abundant technology available to us, which hasn’t necessarily made us more productive over recent decades.
With four distinct style rooms, inspiring topics were presented. In VRF’s room, live experience designer Ad de Haan showcased optical illusions, creating an incredible 3D world with a mix of audio, decor, video, and lighting. At Van der Maarel Eventstyling’s room, concept developer for live communication Paul Pennock shared three magical words for creating successful event concepts. Food Favors featured Boudewijn Graveland from TBC discussing necessary sustainability changes in the F&B and specialty catering industry. In the fourth room at Taets Art and Event Park, Marcel van Overveld, CEO of MCH Global, spoke about “creating epic experiences.”
We concluded our partner event in the Cathedral with a timecode light show followed by a networking cocktail reception!